Management Gurus and Management Fashions
Brad Jackson
Since the 1980s, popular management thinkers, or management gurus, have promoted a number of performance improvement programs or management fashions that have greatly influenced both the everyday conduct of organizational life and the preoccupations of academic researchers. This book provides a rhetorical critique of the management guru and management fashion phenomenon with a view to building on the important theoretical progress that has recently been made by a small, but growing, band of management researchers.
درجه (قاطیغوری(:
کال:
2001
خپرندویه اداره:
Routledge
ژبه:
english
صفحه:
224
ISBN 10:
0203471997
ISBN 13:
9780415249454
فایل:
PDF, 1.13 MB
IPFS:
,
english, 2001
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